Wednesday, March 29, 2023

CAR LAUNCH: THE ALL-NEW BMW 7-SERIES AND THE FIRST EVER BMW i7 | MONCHSTER CHRONICLES


BMW 735i Pure Excellence


SMC Asia Car Distributors Corp. presents automotive luxury and innovation for the digital era.


BMW is leading the luxury segment into a new era that will be shaped by innovations in the fields of sustainability and digitalization.  With the new BMW 7 Series, the world’s most successful manufacturer of premium vehicles is opening up ground-breaking pathways to driving pleasure, unsurpassed long-distance comfort, and a top-end digital experience.


The generation change at the pinnacle of BMW’s model range is wrapped up in a new definition of luxury that focuses on the individual and their personal attitudes, needs and emotions. In addition to presence, elegance and exclusive premium quality, there is a progressive approach characterized by innovations that directly enhance the user experience, provide wide-ranging connectivity, and set benchmarks in sustainable production. In this way, the new BMW 7 Series has been designed to meet the needs of a modern target group that sees itself as committed to meeting challenges in a responsible manner – and one that views personal mobility as a way to experience unique moments in everyday life and on trips away.


“The all-new BMW 7 Series is our most important product introduction to date. It is the sum of true innovation in design, comfort, technology, and overall performance. This sedan redefines luxury motoring and brings it to greater heights. As always, this model is our blueprint for what the future of BMW will look like, which will be very exciting,” says SMC Asia Car Distributors Corp. (BMW importer) President Spencer Yu.


Exterior design: expressive, imposing, and exclusive


The visually powerful and exclusive appearance of the all-new BMW 7 Series signals the presence of a standout driving experience with an excellently-crafted product. 



In the front end, the new interpretation of the twin circular headlights and BMW kidney grille - both signature BMW design elements - bring a powerful, distinctive presence to the car's visuals. The all-new BMW 7 Series comes as standard with Adaptive LED Headlights including High-beam Assistance. The light functions are divided into two separate areas.


The extremely slim strip of lights set higher up in the front end brings together the daytime driving lights, sidelights and turn indicators. The low-beam and high-beam headlights are positioned in the dark lower units chiseled deep into the front apron. Further specific design features of the new-generation model include the clear surface-work of the front apron and the chiseled bonnet with dynamic streak down its centerline.


Photo care of BMW Philippines



The side profile of the all-new BMW 7 Series also reflects its visual elegance. It has virtually flush-fitted side windows with invisible seals. A shoulder line running from the daytime driving lights into the rear lights subdivides the taut bodywork. The long doors provide ease of entry and exit for the rear passengers, while having the soft-close function. Also visible on the sides are the 19” light alloy wheels with the double-spoke 903 style.


19” light alloy wheels with the double-spoke 903 style



Like the front end of the all-new BMW 7 Series, the eye-catching rear is also shaped by a clearly divided surface structure. The slim LED rear light units exude puristic elegance and extend well into the car's flanks. 


There are six colors available for this new model, namely Mineral White, Black Sapphire, Sophisto Grey, Sparkling Copper Grey, Space Silver, and Oxide Grey. 


Travelling comfort and well-being taken to new heights


Luxury at its most progressive awaits the driver and passengers inside the all-new BMW 7 Series. The interior reflects the balance between driving dynamics and travelling comfort that marks out the new-generation model. To the driver, the all-new 7 Series is an alluringly dynamic sedan, while the rear-seat passengers can indulge in a feel-good ambience from another dimension.




To uphold the brand promise of superior interior design and comfort, newly developed seats in Veganza upholstery come as standard in the all-new BMW 7 Series. This high-quality surface material with leather-like qualities stands out with its particularly pleasant feel and offers a high level of comfort, while offering a CO2 emissions saving of around 85 percent compared to the traditional trim. The comfort seats offer wider seat surfaces than the outgoing model, as well as extensive electric adjustment and lumbar support for the driver and front passenger. The multifunction seats for the first and second rows with optimized heating ensure luxurious comfort. 




Electrically-operated roller sun blinds are also available to create a luxuriously private rear space in the all-new BMW 7 Series. Rear-seat passengers can either operate each roller sun blind on their individual Touch Command control displays integrated into the rear doors, or the driver can also opt to engage this via the infotainment system. Passengers in the rear can also control several functionalities within the vehicle such as making phone calls on the car's Bowers & Wilkins Surround Sound System, access to climate control features, and adjusting the seats. To further enhance the cabin experience, four-zone automatic climate control with new slot-type vents and a fixed panoramic glass roof are also included. 


7 Series features the new BMW iDrive system powered by the latest-generation Operating System 8



The all-new 7 Series also fulfills a unique user experience by including significant advancements in the area of technology. With the aim of creating a personal relationship between the user and vehicle, the 7 Series features the new BMW iDrive system powered by the latest-generation Operating System 8. It allows drivers to enjoy intuitive, multimodal control of vehicle, navigation, infotainment, and communication functions. The operating system is designed with a clear focus on dialogue-based interaction using natural language through the BMW Intelligent Voice Assistant and touch operation via the BMW Widescreen Display, which groups together the 12.3-inch instrument cluster and the 14.9-inch central information display. 


Wireless smartphone integration for both Apple CarPlay® and Android Auto™ is available in the all-new 7 Series. And to further connectivity on the road, a wireless charging tray can be found in the center control island.


The BMW Interaction Bar



The BMW Interaction Bar also makes its debut in the all-new BMW 7 Series as a new breed of control/operation and design element. This functional unit, which boasts a crystalline surface structure with highly effective backlighting, extends across the full width of the instrument panel and well into the door panel trim. It houses touch-sensitive control panels for adjusting the ventilation and climate control, activating the hazard warning lights and opening the glove compartment. 


The 7 also showcases the new My Modes function which creates an all-encompassing interplay of vehicle functions, displays, and interior ambience. They each activate specific settings for the powertrain and chassis, the appearance of the readouts on the BMW Widescreen Display and the interior lighting including the BMW Interaction Bar. The Expressive Mode and Relax Mode debuts in the all-new BMW 7 Series – Expressive Mode blends colors and abstract patterns in the content on the BMW Widescreen Display, while Relax Mode sees the focus shifting to well-being, harmony, and relaxation, accompanied by graphics on the BMW Widescreen Display inspired by natural landscapes.



The 7 Cockpit



Harmonious integration of powertrain and chassis technology


Offered in the 735i Pure Excellence variant in the Philippines, the all-new 7 Series includes a host of innovations in its chassis and drive system to help it ensure a safe and supremely assured driving experience.


Fitted as standard in the 7 Series is the adaptive two-axle air suspension system with automatic self-levelling as well as adaptive suspension with electronically controlled dampers. This is to constantly maintain the optimum ride height at all speeds, resulting in comfortable, assured handling.


BMW TwinPower Turbo 3.0L in-line 6-cylinder petrol engine with the 48V mild hybrid



These are coupled with an engine that ranks among the most powerful in its class. The all-new 7 Series comes with a BMW TwinPower Turbo 3.0L in-line 6-cylinder petrol engine with the 48V mild hybrid system that produces 286 hp and 425 Nm of torque. It is mated to an 8-speed Steptronic Sport Automatic transmission which allows the vehicle to accelerate from 0 to 100 km/h in 6.7 seconds. Not only does the mild hybrid system enable more comfortable operation of the auto start/stop function, it generates torque of 200 Nm and an output boost of up to 9 kW/12 hp (depending on the driving situation), translating into remarkably instantaneous response to the slightest movement of the accelerator.  


Customized level of automated driving for added comfort and safety


Driver assistance functions are perfectly geared towards providing the best possible support in all traffic situations. The all-new 7 Series brings together several intelligent driving features such as Cruise Control with braking function, Crash Sensor, Active Protection, and Active Guard. 


Active Protection warns the driver if it detects signs of fatigue – safety belts are pretensioned in critical situations, electric seats are returned to upright positions and the windows and sliding roof are closed. If an accident occurs, the brakes are automatically applied until the car reaches a standstill.


Active Guard, on the other hand, monitors potential hazards and supports drivers to react in time. It preconditions the vehicle brakes and, in some instances, applies them to minimize stopping distances in an emergency.


Drivers of the all-new BMW 7 Series also benefit from effective assistance when parking and maneuvering as standard thanks to technology such as Active Park Distance Control (PDC) and Parking Assistant with the Reversing Assist Camera. The standard Parking Assistant helps the driver select and park in spaces either parallel or perpendicular to the road. It can also be used to exit parking spaces if necessary by carrying out the acceleration, braking, and gear changes required for the maneuver.


The BMW 735i Pure Excellence retails at Php 8,990,000 and comes with the comprehensive BMW 5-year warranty.


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